Event moblog

Every fourth year, the students at the University of Lund hosts a carneval... and this year was Carneval year!

The media coverage of this event was slightly different this year. Four years ago there where hardly any mobilephones around, and not many sent pictures from their phones.

This year, many have cameraphones, and everybody at the carneval were invited to send their mobilepictures as MMS to a moblog hosted by the local newspaper. This way, an event- moblog was born, showing pictures from the carneval as it happened, with the carnevalists as mobloggers.
The moblog can be seen here, and is now closed for incoming messages. (the carneval is over)

The crew behind mobilblogg.net made it happen, based on knowledge and technology used at mobilblogg.net.

The moblog was up and running from tuesday to monday, and was a bit slow to start with, but filled up with pictures and comments as the weekend approached.

It worked by letting people send MMSes to a (easy-to-remember) mailadress, and pictures was published instantly, without preview from the editors. (however, there was moderation, and viewers could report misbehaviour). Pictures was also open for the public to comment on, without pre-moderation. All in all, it was almost too open for me to be comfortable.

Some decisions had to be made along the way regarding how open or closed it should be -should we let people moblog to mailadress or a phone number?, allow anonymous comments or not? preview and publish all pictures manually or use unmoderated publishing? etc etc. All in all, we let openess and participation rule over control and moderation as long as we could. And it worked.

The only restriction we made was that the moblog was closed at night, when the editors were sleeping. Pictures sent after midninght was first published the next day.

Our customer, the newspaper, was very pleased with the moblog, and new projects are already underway :-)

If you would like to know more, send me an email and I will be more than happy to answer your questions.


Category: moblogging
Category: eventblog